Author: bscheiner

Overview of Interstitials Interstitials are web pages that appear prior to seeing a page’s main content or after, when scrolling. They are typically implemented to display advertisements (i.e. popup ads, download ads, signup forms), for users to accept cookies, or for users to confirm their…

In 2015, we will see the visionary companies implementing content marketing strategies into their web sites. As Google stated a while ago, “Content Is King”, and we are just starting to see the beginning of that reign. Google Analytics is already hiding keyword data in…